Telemarketing (telephone marketing) – is the joint use of computer-phone junction and systems of database management in following functions: goods sale and service sale (telesales of goods and services), marketing research, collection and processing of the needed information. Telemarketing is the principal method of direct marketing.

Target address is one of the telemarketing advantages. You determine the characteristics of companies you are going to ring round, i.e. numbers of employees, sphere, locality, etc. You define the post and authorities degree of the person our agent needs to talk to. After that agents of InfoServiceTelecom Call Centre start ringing round thousands of companies on your behalf. Telemarketing is especially effective either when used with clients who already possess sufficient information about goods and are ready to buy them or for repeated attempt stimulation.

While preparing for the marketing campaign our agents attend the special training. Our agents master the art of carrying on effective negations that is essential for successful telesales.

On average, every day our agent makes 250 calls on your behalf, sends 40 faxes and 70 email letters – that is registered in everyday report demonstrating the effectiveness of the marketing campaign.

Telemarketing becomes more effective when used together with the direct-mail service.